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Ride to Work Week 2020: Bikes, bikes, bikes!

17 Feb 2020

Why you should take part in Ride to Work Week 2020

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Free trade entry for The London Bike Show through the ACT

17 Feb 2020

Register for your free trade entry to London Bike Show now Read more…

The Best Small Shops competition gets a new look

14 Feb 2020

The IRC are delighted to announce a rebranding of the Best Small Shops competition to celebrate the fast-paced level of growth and to further amplify the competition

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Redesigning Retail

6 Feb 2020

How big brands are turning the traditional retail model it on its head.
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Calling all Knitters and Crocheters to take part in Reading University survey

4 Feb 2020

The Director at Stitchlinkshas put out a request to all who enjoy knitting or crocheting to take part in a study to explore the psychological effects of knitting and crocheting.
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A Brexit timeline for indie retailers

31 Jan 2020

Tonight the UK will leave the EU at 11pm GMT, ending a 46-year relationship, but what will this mean for independent retailers?

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Indie Retail Calendar 2020: February

30 Jan 2020

The Indie Retail eCommerce calendar for the month ahead to plan your sales & marketing strategies
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Indie Retail to Launch New Monthly Newsletter

29 Jan 2020

On Friday 31st January Indie Retail will be launching a monthly newsletter to be sent out to subscribing independent shops.
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Government to Introduce ‘Jack's Law' Employment Right

29 Jan 2020

The Department for Business, Energy and Industrial Strategy has announced that it will introduce new Parental Bereavement Leave and Pay Regulations.
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ACS calls for Increased Police Funding to Focus on Violence in Local Shops and Communities

29 Jan 2020

The government will increase police funding bymore than £1.1 billion for 2020-21, representing the largest funding increase for the police in ten years.
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Indie Bookshop Turnaround using the Power of Twitter

Posted on in Business News

The Petersfield Bookshop is an independent bookshop based in Petersfield, Hampsire, that experienced an unlikely turnaround in just one night using the power of the internet.

On the 14th of January The Petersfield Bookshop tweeted that they hadn't sold a single book throughout the entire day, estimating that this was the first time this had happened in the hundred years since it opened.

The tweet, posted by Robert Sansom, who has worked for the shop for 13 years, explained that not a single book had been sold all day and included photos of the empty bookshop. After a fortunate retweet from the fantasy and science fiction author Neil Gaiman, the post reached millions. The full tweet can be seen below.

  Mr Sansom said of the situation:

"It was really touching, people have been so kind. This will really make a difference. There are slow days, but it was a really unusual day for us to have not sold any books - no one wanted to come out because of Storm Brendan."

John Westwood, 56, whose family owns the store, said: "It blows me away. I don't understand social media because I'm old-fashioned, but when Rob called me and told me the figures, I was gobsmacked."

As of today the tweet now has well over 8,000 retweets and over 18,000 likes. The bookshop posted their reaction to the overwhelming response to the tweet.

 

 

This extraordinary situation is a great example of how consumers are beginning to rally behind high street shops to prevent their closure. The UK's crisis-hit high street has been well-publicised over the last few years meaning that this increased awareness among consumers, combined with initiatives such as Just a Card and the Best Small Shops competition, could indicate a prosperous 2020 for the high street yet.

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