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Retailers react to disposable vape ban.

5 Feb 2024

The retail sector has been responding to government plans to ban disposable vapes as part of plans to tackle the rise in youth vaping.
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UK’s indie food retailers to be recognised in the Farm Shop and Deli Retailer Awards 2024.

23 Jan 2024

Bakers, butchers, cheesemongers, delicatessens, fishmongers, greengrocers, village stores and small farm shops from around the UK have been shortlisted in the Farm Shop and Deli Retailer Awards... Read more…

How Independent Retailers Can Stand Out in A Crowded Market

23 Jan 2024

An interesting article has appeared in Forbes reflecting many of the issues that Indie Retail & ActSmart members will be experiencing – the challenges and... Read more…

Eight in Ten Small Businesses Taking Positive Steps to Strengthen Their Enterprises in 2024

22 Jan 2024

Eight in ten small business owners (81%) are planning to develop their companies in 2024, according to new research from Novuna Business Finance. The research shows that over a third (33%) are... Read more…

The Times names 12 of the UK’s best independent bookshops — as chosen by its readers.

22 Jan 2024

The Times has named 12 of the UK’s best independent bookshops — as chosen by its readers. Readers highlighted places that combined books with a friendly and welcoming atmosphere.... Read more…

Bira Launches Second Annual Campaign for Valentine's Day - #LoveYourHighStreet

22 Jan 2024

The British Independent Retailers Association is championing the high street again this Valentine's Day for the second consecutive year with its #LoveYourHighStreet campaign.
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Family-run shop in Lanarkshire village scoops community retailer award for second year running.

10 Jan 2024

Nads Store, a family-run shop in Law, Lanarkshire, has been named Community Retailer of the Year at the Scottish Asian and Business Awards ceremony for the second year running.
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Bira urges vigilance against loan fee fraud following FCA guidance.

10 Jan 2024

In the face of the escalating threat of loan fee fraud, the British Independent Retailers Association (Bira) is urging its members to heed the Financial Conduct Authority's (FCA) recent guidance... Read more…

Canal boat record store Rubber Ducky Records is back afloat.

9 Jan 2024

Canal boat record store Rubber Ducky Records is back on the water after it sank last April, ruining over 1,000 vinyl records and a stow of music equipment stored on... Read more…

New research shows UK retail sector powered by entrepreneurs and start-ups

9 Jan 2024

While mass-market players continue to dominate the UK retail industry, research by Geek Retreat shows that 15% of Brits have set up their own business in the past ten years, and of these,... Read more…

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GCA releases Mother's Day and Easter toolkits

Posted on in Business News, Creative News

The2021-GCA-Mothers-Day-Toolkit-PORTRAIT-1 (1) Greeting Card Association (GCA) have created a both Mother's Day and Easter 2021 toolkit, with the aim of helping retailers promote these events in their stores and online.

The GCA are a member of the Independent Retailers Confederation (IRC), a well-established organisation representing c.100,000 independent retailers throughout the UK. 

 

2021 Mother's Day Toolkit

Mother's Day is celebrated across the world. In the UK we celebrate our Mother's on the 4th Sunday in Lent, while other countries celebrate Mother's Day on different days.

In the United Kingdom we love our mothers; in fact, nearly twice as many mother's day cards are bought as there are mothers! No fewer than 35 million* greeting cards are purchased each year in the UK according to the Greeting Card Association's 2020 Annual Market Report.

Mother's Day cards outnumbered Valentine's Day by more than 11 million, and the average price of a Mother's Day card is £2.04 - 30% more than we spend on our Dad's on Father's Day!

All resources can be found on this page will help retailers promote Mother's Day in their stores and online.

Mother's Day is on Sunday 14th March 2021.

 

2021 Easter Toolkit

The resources on this page will help retailers promote Easter in their stores and online.

Easter Sunday is on 4th April 2021.

 

What's Included in both toolkits

Click on the relevant links above to download print and web ready files for Point Of Sale and online promotion of Mother's Day 2021 and Easter 2021. Thank you to Belly Button Designs for creating this year's artwork.

The downloads include:

  • jpg versions of a portrait and landscape poster for use on your website and Social Media.
  • PDF versions of the artwork, both landscape and portrait that can be printed out in-house. Alternatively you can get them printed at a local high street printer, or approach one of our Printer supplier members. These files are ready to be printed up to A3 size, and can be downscaled to print at A4 if you prefer.
  • An email signature image to attach to your current email signature.

If you require the artwork in any other format, please contact the GCA.

 

 

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