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Grants of up to £100,000 made available to boost Cornish High Streets

7 Nov 2023

Communities across Cornwall can now apply for grants of up to £100,000 to improve High Streets, the council has said.
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Warwickshire County Council launches campaign to promote Christmas shopping at independent businesses

6 Nov 2023

A Christmas campaign encouraging Warwickshire’s independent town businesses to shout about why shoppers should buy from them this year is making a comeback.
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The Times names prettiest towns for indie Christmas shopping

6 Nov 2023

With just over six weeks until Christmas, The Times has named what it says are the seven prettiest towns in the UK for Christmas shopping, making special mention of the presence of independent... Read more…

Cardmitment campaign launched to remind people of the power of sending greetings cards

23 Oct 2023

Cardmitment campaign launched to remind people of the power of sending greetings cards
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New guides welcome on how to make shops more accessible for the elderly

23 Oct 2023

The International Longevity Centre has released new guides to show the steps retailers need to take to make their shops more accessible for the elderly.
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Bristol sandwich shop named best in the UK

23 Oct 2023

Family-run Bristol sandwich shop Sandwich Sandwich has been named best in the UK at the UberEats awards.
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Convenience stores to trial UK’s first digital proof of age card

23 Oct 2023

Convenience stores are set to be part of a testing programme for the UK’s first digital proof of age card.
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Police deploying facial recognition technology to target shoplifters and other retail criminals

23 Oct 2023

“Game-changing” facial recognition technology is targeting prolific retail criminals, including shoplifters.
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Prime Minister's Funding Injection for Left-Behind Towns Welcomed by Bira

10 Oct 2023

British Independent Retail Association (Bira) acknowledges the Government's investment in towns across the UK.
 
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Indie retailers say policing minister’s citizen’s arrest solution to retail crime is ‘high risk’

9 Oct 2023

Policing minister Chris Philp has encouraged shop workers to make ‘citizen’s arrests’ on shoplifters, a message branded as ‘dangerous and irresponsible’  by... Read more…

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Maybe*'s social media tips to generate leads from Instagram

Posted on in Business News, Brands & Products News, Cycles News

String Theory Garage repeatedly feature as one of the most engaged local businesses in Stratford-Upon-Avon. They talked to Maybe* about how they focus on engaging with every single like, comment, share, story watcher AND ensure that their customer journey shines through to generate leads from Instagram. Read on to discover their social media tips.

 

Generate leads from Instagram

String Theory Garage was founded by Ben Broke-Smith in 2018. Ben has over 15 years of experience working on cars and competed for several years in British, Irish and European drifting championships, achieving many podium finishes and winning the European championship in 2008. To this day, Ben is a keen driver and attends track days as much as time allows, still spending his free time tinkering with car suspension tuning and wheel alignment, constantly looking to find that little extra improvement.

​Ben's diverse driving experience, extensive technical understanding and strong eye for detail are what has led to the success of String Theory Garage today, where hundreds of happy customers have had their cars transformed in the hands of Ben.

"I got into social media a while back, I started up a Youtube channel and it really took off for other car and racing lovers like me. I then built up a successful Instagram with over 10,000 followers and was getting around a 10% engagement ratio so I have just applied my knowledge to String Theory. Most of the customers coming into the garage see their cars like their babies just like we do so we know what works for them content wise" says Ben.

The garage use social media to take a photo of the before, the middle and the after and talk about how and what they have changed for that customer. It encourages people to engage with us because they love cars, it encourages people to ask questions and also to think about what the garage could actually do for them, and in turn generates leads.

 

Improve your social media with Maybe*

ACT Gold members can benefit from 20% discount and Silver members benefit from 10% discount. Maybe* also hold monthly social media masterclasses on the first Wednesday of every month at 8pm.

Sign up for the master class

Find out more about how Maybe* can benefit your business here.

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