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Independent retailers look to loyalty schemes to keep up with supermarkets

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Independent retailers are racing to keep up with rivals and retain customers as the battle for loyalty intensifies among supermarkets.
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Retailers need to rise to challenge of keeping the high street is relevant

Posted on in Business News

New data shows that the public is craving a change to their local high street in order to continue visiting it, with nearly half of those surveyed believing that high streets are no longer relevant.

Oxford Street

The data, published by IT company Accenture, comes as retail experts have forecasted that up to 18,000 stores could vanish off the high street by the end of this year, as soaring renting costs and tough economic conditions impact on retailers.

According to Accenture, some 56% of respondents feel that the high street does not have everything they need to do their weekly shop – with many now going online to shop.

Moreover a lack of choice has pushed 28% of Britons to warn that they may stop shopping on the high street over the next five years – the data shows that 58% of the public wants new clothes shops and 63% crave new general retail stores.

Accenture view this data as a positive for the high street, saying its future had “been in question in recent years, but for now, stores are clearly still in fashion,” Kelly Askew, retail strategy and consulting lead at Accenture, said.

He added: “At a time when shoppers are being even more selective about where and how they spend their cash, the future of the UK high street lies in its relevance and ability to meet local needs many retailers are still placing their bets on bricks-and-mortar, but there are warnings that the high street is in need of a reinvention if it’s to survive.”

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