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A simple comparison of the General Election manifestos

24 Jun 2024

With less than three weeks to go until the General Election, Bira has produced a simple table comparing manifestos for Labour, Conservatives, Liberal Democrats, Green Party and Reform UK, and... Read more…

Independents Day message - supporting independent shops boosts local jobs and economies.

24 Jun 2024

With the annual Independents’ Day weekend coming up on July 6th and 7th, independent retailers have been reinforcing the message that supporting independent shops boosts... Read more…

Euro 2024 predicted to deliver multi-million-pound boost for independent retailers

24 Jun 2024

Research from the British Retail Consortium (BRC) has suggested 6% of shoppers will buy a new TV or electronic device during the Euros, 4% will purchase official merchandise and nearly 10% will... Read more…

Bira leads £1 billion damages claim against Amazon by UK retailers in landmark collective action

12 Jun 2024

A £1 billion damages claim has been filed against Amazon on behalf of retailers selling on Amazon’s UK marketplace for illegally misusing their data and manipulating the Amazon Buy... Read more…

Bira responds to KPMG Retail Sales Monitor report

10 Jun 2024

The British Independent Retailers Association (Bira) has responded to the BRC-KPMG Retail Sales Monitor for May 2024.
Read more…

Small independent Harrogate shop does it again at the national level with new awards glory

10 Jun 2024

Independent Harrogate computer shop Phase 4 Computers has been named as a finalist in the Tech Awards 2024.
Read more…

Knutsford fashion show highlights town's 'amazing independent shops'

10 Jun 2024

Independent boutiques in Knutsford have teamed up once again to showcase their new designs at the third Flash Fashion.
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Increasing numbers of UK consumers limiting their spending to goods on promotion

10 Jun 2024

Research of over 1,000 UK shoppers by Pricer shows 27% now only buy grocery items which are on offer – a +6 percentage increase compared to 2023. 
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Taunton book shop to host three talks from climate specialists ahead of election

10 Jun 2024

Independent Taunton book shop Brendon Books is to host talks from climate specialists ahead of the general election.
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Bira releases new podcast exploring accessibility on the High Street

3 Jun 2024

The British Independent Retailers Association has released the second episode of its 'High Street Matters' podcast series, this time tackling the important issue of accessibility for independent... Read more…

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Spend with Cyclescheme on Local Bike Shop Day and win a £250 voucher!

Posted on in Business News, Brands & Products News, Cycles News

In celebration of Local Bike Shop Day 2022, a number of the campaign's supporters are arranging competitions and discounts as a special thank you to the shops and customers participating in this year's event!

With an existing network of 1,750 IBDs and a consumer-facing reach of c.200,000 riders, Cyclescheme, part of Blackhawk Network, will be providing both local bike shops and customers with some great incentives to get involved.

Neil McGuigan Senior Manager Channel Sales at Cyclescheme, said "Cyclescheme was born in an independent bike shop, so this awareness day is close to our hearts. As the UK's largest cycle to work provider, over 75% of our sales come from the high street, and the Independent Bike Dealer plays a big part in supporting and spreading the positive word of Cyclescheme."

Spend with Cyclescheme and win!

 

On Local Bike Shop Day 4 lucky customers that purchase a bike through Cyclescheme will be awarded a £250 cycling voucher for the store they collect the bike from! All customers need to do to be eligible is redeem a certificate on the 30th April 2022.

 

Read competition T&Cs here.

Jane Atkin, Giant, Liverpool customer competition winner from 2020 said "I had one of the best experiences in the Giant store in Liverpool. The team were so passionate and enthusiastic about cycling and the brand and making the time to make sure the bike was right for me. I travelled up from Sheffield to Liverpool to get the bike I wanted and am looking forward to returning in a few weeks for a free service and now to use my vouchers!"

 

Bike shops can win a staff night out!

In addition to offering a customer prize, Cyclescheme are funding a prize for your local bike shop too! 6 lucky participating bike shops are in for a chance to win a staff night out worth up to £150. All stores need to do is shout about Local Bike Shop Day and Cyclescheme via social media - the most engaging and vocal stores will be awarded a restaurant choice gift card to use at a local restaurant!

Read competition T&Cs here.

Dan Fox at Brampton Valley Cycles won the 2021 Cyclescheme prize and said oh his involvement of the day:

"Local Bike Shop Day is a great way for the Local Independents to show the local community what their local bike shop has to offer which the internet cannot. Whether this is advising customers on what bike would be the best option for them, to sizing, to advice regarding different components, servicing etc. We are at the forefront of our cycling communities, and it is great to have the publicity provided from the likes of Cyclescheme and the ACT and to win a £200 prize for our shop it is amazing to be recognised for the work we do."

 

 

 

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