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Small Business Strategy Inquiry 2025 - ACT and Bira call for members to share their voice

20 Jun 2025

The House of Commons Business and Trade Committee has asked the ACT, and its parent company Bira, to help them reach out to small business retailers across the country, for their quick input on... Read more…

Beyond the discount: Restoring integrity to the cycle supply chain

18 Jun 2025

The Association of Cycle Traders believes the time has come for greater accountability throughout our supply chain, writes ACT Director Jonathan Harrison in an article published for BikeBiz.
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Bira welcomes Wales' business rates proposals but calls for key improvements

11 Jun 2025

Bira has welcomed the Welsh Government's consultation on business rate reforms for retail shops, whilst calling for significant improvements to ensure the proposals truly support high street... Read more…

New awards launch to champion Britain's independent high street heroes

9 Jun 2025

Retailers on Britain's high streets are being encouraged to put themselves forward for the first-ever Love Your High Street Awards, designed to celebrate the small businesses that bring... Read more…

"Tectonic shift" in employment law threatens independent retailer viability, warns Bira podcast

6 Jun 2025

Independent retailers are facing a "generational" transformation of employment law that could fundamentally change how small businesses operate, according to the final episode of Bira's first... Read more…

Retailers hope warm weather and bank holidays will boost high street sales

16 May 2025

ACT parent company Bira has said that members are hopeful the warm weather, Easter weekend and upcoming bank holidays will provide a much-needed boost to high street sales.
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Economic growth surges to 0.7%, but "April reality check" looms for high street retailers

15 May 2025

UK economy delivers strongest quarterly performance in a year despite forecasts of business downturn.
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Communities come together for Local Bike Shop Day 2025 celebrations

13 May 2025

Local Bike Shop Day 2025 brought a wave of... Read more…

ACT parent company Bira welcomes Bank of England's latest interest rate cut

8 May 2025

ACT parent company Bira has welcomed the Bank of England's decision to reduce interest rates from 4.5% to 4.25%, calling it a "much-needed boost" for the retail sector, including for cycling... Read more…

ACT parent company Bira responds to Beales' "Rachel Reeves Closing Down Sale" as iconic store makes final protest

8 May 2025

ACT parent company Bira has responded to the news that the 144-year-old Beales department store is staging a "Rachel Reeves Closing Down Sale" in its final weeks of trading, with giant yellow... Read more…

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The definitive guide to safer cycling series part 3

Posted on in Cycles News, Outdoor News

The definitive guide to safer cycling is a four part series that offers crucial information on important cycling safety statistics as well as helpful tips and advice on how to stay safe whilst cycling at night, during the winter and in any other less-than-ideal situation written by Michael Morris.

Part 3 offers information and advice on cycling safety clothing and equipment.

Prudential RideLondon 

People cycle for a multitude of reasons; whether that is for travelling to work or school, nipping to the shops or even for leisure and fitness.

No matter the reason for cycling it is always imperative to follow a number of safety procedures to ensure that you're not the next casualty.

Always wear an appropriate helmet

A cycling helmet is one of the most important safety features you can invest in and will help to protect your head in the event of a fall or collision.

A couple of key tips when buying a helmet are:

  • The helmet should fit properly on your heard, ideally sitting squarely above your eyebrows and not tilted in any way
  • The straps should be well fastened, you can test this by making sure only two fingers can fit between strap and chin

In terms of safety, it is worth replacing your cycle helmet every five years and ill-advised to buy a second hand or damaged helmet.

Setting your bike up

With poor light, it's important to ensure your bike is fitted with a light that you can switch on. Having reflectors fitted to the bike is also a great idea as these will light up by oncoming vehicle's headlights.

As guidance:

  • A white light should be fitted to the front
  • A red light should be fitted to the back
  • A red reflector should also be fitted to the rear

Wear correct clothing for cycling

When cycling it's ideal to wear reflective clothing that can easily be seen no matter the time of day.

Your clothing should also be cycle friendly - so they're not going to get caught up in the chain or wheels and risk an accident.

Read the full guide to Cycling Safety Clothing and Equipment in the UK.

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