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Euro 2024 predicted to deliver multi-million-pound boost for independent retailers

24 Jun 2024

Research from the British Retail Consortium (BRC) has suggested 6% of shoppers will buy a new TV or electronic device during the Euros, 4% will purchase official merchandise and nearly 10% will... Read more…

Bira leads £1 billion damages claim against Amazon by UK retailers in landmark collective action

12 Jun 2024

A £1 billion damages claim has been filed against Amazon on behalf of retailers selling on Amazon’s UK marketplace for illegally misusing their data and manipulating the Amazon Buy... Read more…

Bira responds to KPMG Retail Sales Monitor report

10 Jun 2024

The British Independent Retailers Association (Bira) has responded to the BRC-KPMG Retail Sales Monitor for May 2024.
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Small independent Harrogate shop does it again at the national level with new awards glory

10 Jun 2024

Independent Harrogate computer shop Phase 4 Computers has been named as a finalist in the Tech Awards 2024.
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Knutsford fashion show highlights town's 'amazing independent shops'

10 Jun 2024

Independent boutiques in Knutsford have teamed up once again to showcase their new designs at the third Flash Fashion.
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Increasing numbers of UK consumers limiting their spending to goods on promotion

10 Jun 2024

Research of over 1,000 UK shoppers by Pricer shows 27% now only buy grocery items which are on offer – a +6 percentage increase compared to 2023. 
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Taunton book shop to host three talks from climate specialists ahead of election

10 Jun 2024

Independent Taunton book shop Brendon Books is to host talks from climate specialists ahead of the general election.
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Bira releases new podcast exploring accessibility on the High Street

3 Jun 2024

The British Independent Retailers Association has released the second episode of its 'High Street Matters' podcast series, this time tackling the important issue of accessibility for independent... Read more…

Independent Retailers Association Survey Shows Challenging Q1 for Traders

29 May 2024

Many independent retailers across the UK faced a difficult start to 2024 according to a new survey by Bira, the British Independent Retailers Association and the Association of Cycle Traders... Read more…

Harrogate record shop marks 30th anniversary with vinyl revival

29 May 2024

P&C Music – Harrogate's oldest independent record shop – is celebrating its 30th anniversary, having become a mecca for vinyl record fans in a wide variety... Read more…

Euro 2024 predicted to deliver multi-million-pound boost for independent retailers

Posted on in Business News

Research from the British Retail Consortium (BRC) has suggested 6% of shoppers will buy a new TV or electronic device during the Euros, 4% will purchase official merchandise and nearly 10% will host gatherings.

Football

It also stated that the Euro 2024 football tournament is estimated to be worth £2.75 billion and bira (the British Independent Retail Association) believes the tournament could prove to be the biggest signing of the season for stores and retailers.

Jeff Moody, Commercial Director of Bira Group, said: “The Euros arriving in the summer months is fantastic timing for independent retailers after a challenging period. With favourable kick-off times aligning with the sunshine, we’re expecting pubs, hospitality businesses, convenience stores and electrical retailers in particular to cash in as fans flock to watch the matches.”

The £2.75 billion spending prediction surpasses the £2 billion boost from the 2022 World Cup. With Euro 2024 held in summer at favourable kick-off times, millions are expected to enjoy drinks in pub gardens and outdoor venues.

According to the BRC survey, 13% of people plan to spend more on groceries, beer, wine, spirits, and takeaways for the Euros. Younger generations, particularly 18 to 24-year-olds, are the most likely spending drivers, with 24% planning increased grocery spending compared to just 4% of over-55s.

Mr Moody added: “An England or Scotland run to the latter stages would provide an even bigger boost. It’s crucial this feelgood factor translates into more sales for all types of independent retailers as consumer confidence returns.

“We’re calling on whichever party forms the new government to support measures to revitalise our high streets and invest in the independent retail community.”

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