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ACT parent company Bira welcomes Bank of England's latest interest rate cut

8 May 2025

ACT parent company Bira has welcomed the Bank of England's decision to reduce interest rates from 4.5% to 4.25%, calling it a "much-needed boost" for the retail sector, including for cycling... Read more…

ACT parent company Bira responds to Beales' "Rachel Reeves Closing Down Sale" as iconic store makes final protest

8 May 2025

ACT parent company Bira has responded to the news that the 144-year-old Beales department store is staging a "Rachel Reeves Closing Down Sale" in its final weeks of trading, with giant yellow... Read more…

Employment Rights Bill - ACT and Bira answer your questions

28 Apr 2025

The Labour Government’s new Employment Rights Bill is set to be in force this year and the new regulations will impact high street retailers up and down the country.
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ACT parent company Bira welcomes Chancellor's action on unfair trade practices

25 Apr 2025

ACT parent company Bira welcomes the Chancellor's announcement of plans to create a level playing field for British businesses against unfair international trade practices.
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ACT parent company Bira responds to Prime Minister's 'Bobbies on the Beat' plan

11 Apr 2025

Bira has cautiously welcomed the Prime Minister's announcement this week on plans to put 'thousands of Bobbies back on the Beat' with a new neighbourhood policing guarantee.
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ACT parent company Bira warns of 'Atrocious April' as shop price inflation rises

1 Apr 2025

Bira has voiced serious concerns over the latest figures from the BRC-NIQ Shop Price Index for March 2025.
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ACT parent company Bira says Spring Statement fails to address high street crisis

26 Mar 2025

ACT parent company Bira has said the Chancellor's Spring Statement delivered today has failed to address the "perfect storm" of cost pressures facing independent retailers across the UK,... Read more…

ACT parent company Bira outlines key priorities ahead of Spring Budget

25 Mar 2025

ACT parent company Bira has outlined its key priorities ahead of the Chancellor's Spring Budget statement.
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Bristol-based cycling charity Life Cycle now offering Cytech training courses

20 Mar 2025

Cytech, the internationally recognised training and accreditation scheme for bicycle mechanics, have partnered with Bristol-based charity Life Cycle to offer a range of bicycle mechanic... Read more…

High street 'death knell' – indie retailers, including cycle shops, shutting doors ahead of April tax rises

12 Mar 2025

Towns and cities across Britain are already seeing a wave of closures as independent businesses shut their doors ahead of April’s triple tax burden, including those in the cycling retail... Read more…

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Nearst enables you to stay in contact with your customers via Whatsapp

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ActSmart partner NearSt introduce the option to add WhatsApp chat functionality on your NearSt shop page!

As more people are beginning to self-isolate many shops are having to introduce more methods to keep running their businesses running. It's a rapidly changing situation for shops and communication with your customers plays an important role.

To help make it as easy as possible for your customers to contact you, NearSt have rapidly developed the option to add WhatsApp chat functionality on your NearSt shop page. The new service is available from today, is completely free, and will allow shoppers to contact you directly via WhatsApp.

All you need is a WhatsApp Business Account to receive any messages sent through your shop page. Setting up a WhatsApp Business account is very simple (and free!), and will take you less than a minute. It gives you a very easy way to be reachable for your customers, without giving away your personal mobile phone number or mixing personal and business messages.

Just follow these simple steps:

  1. Download the WhatsApp Business app on your iPhone or Android phone.
  2. Once you open the app, you will be asked to enter a phone number. It's recommended to use your shop's landline number for that!
  3. It will try to send an SMS to that number at first, which might fail in the case of a landline, but you will then be able to request an automated phone call with the code needed to verify the number. After that's done, you'll get a chance to set your business name and some other optional details, like an address and opening hours.
  4. Once everything is set up, go into Business Settings > Short Link and copy the link WhatsApp has generated. Send that link to support@near.st, and we'll connect it up to your NearSt shop page!

If you have any questions or need any support getting set up feel free to get in touch with the team at NearSt who will be happy to help hello@near.st

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