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Chancellor's High Street Roundtable | Campaign Update from ACT parent company Bira

19 Mar 2026

The Chancellor held a roundtable discussion on a future high street strategy last week, with Bira the sole voice representing smaller retail businesses. Read an update on Bira's place at a... Read more…

Independent bike shop takes stand against selling or repairing e-scooters with police echoing plea

18 Mar 2026

An independent bike shop is refusing to sell or repair e-scooters over concerns about how they are being used, with the area’s police force backing the call and urging others to follow... Read more…

ACT parent company Bira backs calls for online marketplace accountability over dangerous product safety failures

13 Mar 2026

Findings from consumer rights publication Which? add to calls from the E-Bike Positive campaign to better scrutinise these sites and promote quality e-bikes from reputable manufacturers and... Read more…

Independent retailers warn Spring Statement missed opportunity as geopolitical tensions threaten high street recovery

5 Mar 2026

ACT parent company Bira has warned that the Chanellor's Spring Statement offered no new support for high street businesses, as rising tensions in the Middle East threaten to push up energy... Read more…

Scottish bike shop and cafe expands into bigger premises as council recognises 'positive impact on economy'

3 Mar 2026

A Scottish bike repair shop and cafe has recently moved premises into a bigger unit thanks to a growth in business, with the local council noting the positive impact it would have on the local... Read more…

Local Bike Shop Week returns this May, with independent retailers reporting strong benefits from past events

19 Feb 2026

Local Bike Shop Week is approaching, with this year’s celebrations taking place from Sunday 3 May to Saturday 9 May 2026 - and retailers have highlighted the positive experiences they've... Read more…

Independent bike shops unite for inaugural Local Bike Shop Week celebration

17 Feb 2026

A week to celebrate and highlight the expertise and passion of independent bike shops across the UK is set to be held this May.
Read more…

ACT part of coalition letter calling for consultation on online VAT reform

16 Feb 2026

A 18-strong coalition of business organisations and tax experts, including the ACT and led-by its parent company Bira, has today written to the Exchequer Secretary to the Treasury calling for a... Read more…

Government's pub-only business rates package is "poor decision based on politics", ACT parent company Bira says

29 Jan 2026

The government's decision to give pubs a 15% business rates discount while excluding independent retailers is a "poor decision based on politics rather than what is good for the local economy",... Read more…

Independent retailers demand equal treatment as Government prepares pub rates relief

9 Jan 2026

ACT parent company Bira has has demanded equal treatment for small shops after the government announced plans to water down business rate rises for pubs.
Read more…

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Get involved with Cycle September

Posted on in Business News, Cycles News

Cycle LTR_Cycle_September_Social_media_posts_Final_generic3September is a great way to engage your community, particularly local businesses, in a fun and engaging campaign that will help them achieve their health, wellness and sustainability goals.

The month-long competition is not all about who can ride the most miles, but about encouraging as many people as possible to join the competition, help their workplace climb the leaderboards and ride for health, happiness and fun.

As well as highly targeted communications, Love to Ride also have dedicated webinars, Quick Courses and Badges to maximise engagement and behaviour change outcomes for Cycle September 2021.

 

Here's what you need to know:

  • Everyone can join in - from regular riders to people who haven't been on a bike in years (or ever!)
  • Individuals only have to ride for ten minutes to go into the prize draws and help their organisation climb the leaderboard (long enough to experience the joy of riding a bike and overcome some mental barriers to riding, and short enough to be an easy first step to taking up riding)
  • You can ride anywhere any time - it doesn't have to be a commute to work, any bike ride counts
  • Earn points by riding and encouraging others - the organisations which earn the most in September will win in their industry and size categories to help keep things fair
  • Share the love - encouragement is at the core of Cycle September and we want people to invite their co-workers, friends, and family to take part
  • There are some amazing prizes to be won by participating and encouraging others to rediscover riding
  • Cycle September is based on a tried and tested model - we've engaged over 570,000 people worldwide, including 132,000 ‘new riders' (people who haven't ridden a bike or have only ridden a few times in the 12 months prior to registration)

 

What's in it for your city or region?

There has never been a better time to promote riding a bike! Now more than ever, it's important for us all to enjoy activities that are good for our physical and mental health and keep us connected with the world around us.

As people look for new ways to approach their health and impact on the environment, Cycle September provides them with a fun platform to engage with other riders, as well as tips and guidance no matter if they are new to riding or looking to ride more frequently.

 

How will local businesses benefit?

Cycle September is a great way to connect with your community, particularly local businesses, in a fun and engaging campaign that will help them achieve their health, wellness and sustainability goals. The program is free for businesses and individuals and is offered entirely virtually.

They can also instigate some friendly competition between co-workers and other organisations in their industry. Stirring up some competition between co-workers or local businesses is a great tool to motivate people to ride more often, bringing benefits to businesses, their employees and the community.

 

Get involved now

 

 

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