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The Association of Cycle Traders believes the time has come for greater accountability throughout our supply chain, writes ACT Director Jonathan Harrison in an article published for BikeBiz.
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9 Jun 2025

Retailers on Britain's high streets are being encouraged to put themselves forward for the first-ever Love Your High Street Awards, designed to celebrate the small businesses that bring... Read more…

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6 Jun 2025

Independent retailers are facing a "generational" transformation of employment law that could fundamentally change how small businesses operate, according to the final episode of Bira's first... Read more…

Retailers hope warm weather and bank holidays will boost high street sales

16 May 2025

ACT parent company Bira has said that members are hopeful the warm weather, Easter weekend and upcoming bank holidays will provide a much-needed boost to high street sales.
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15 May 2025

UK economy delivers strongest quarterly performance in a year despite forecasts of business downturn.
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Communities come together for Local Bike Shop Day 2025 celebrations

13 May 2025

Local Bike Shop Day 2025 brought a wave of... Read more…

ACT parent company Bira welcomes Bank of England's latest interest rate cut

8 May 2025

ACT parent company Bira has welcomed the Bank of England's decision to reduce interest rates from 4.5% to 4.25%, calling it a "much-needed boost" for the retail sector, including for cycling... Read more…

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Elmy Cycles featured in Daily Express ahead of Independents’ Day weekend.

Posted on in Business News, Cycles News

With this Saturday and Sunday marking Independents’ Day weekend, the culmination of the annual campaign to promote independent retailers around the UK, ACT member Elmy Cycles in Ipswich were featured in the Daily Express as part of the promotion for this year’s event.

Elmy Cycles

Speaking to the Express, owner Steve Grimwood, who started working for Elmy as a mechanic and then took over the business 30 years ago, said:

“Bicycles and repairing them are at our core and we continually adapt to the needs of the communities we serve. Bicycles are a rare type of product that cover all social, ethnic and financial boundaries.”

The business’s team of five are all active, keen cyclists. “With our incredible knowledge base and wide range of stock we can supply everything, from basic commuter bikes up to high end professional racers,” he explains.

“We pride ourselves on building specific-needs bikes for people with disabilities, specialise in helping those not sure what they want and providing one-to-one fitting sessions solving comfort issues.

“We fix the unfixable and it all revolves around our workshop. We do well with children’s bikes and our trade-in service which helps as a child grows, so families stay with us, from toddler to adult.”
You can download your Independents’ Day poster here.

You can read the Daily Express piece on Elmy Cycles here.

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