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Economic growth surges to 0.7%, but "April reality check" looms for high street retailers

15 May 2025

UK economy delivers strongest quarterly performance in a year despite forecasts of business downturn.
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Communities come together for Local Bike Shop Day 2025 celebrations

13 May 2025

Local Bike Shop Day 2025 brought a wave of... Read more…

ACT parent company Bira welcomes Bank of England's latest interest rate cut

8 May 2025

ACT parent company Bira has welcomed the Bank of England's decision to reduce interest rates from 4.5% to 4.25%, calling it a "much-needed boost" for the retail sector, including for cycling... Read more…

ACT parent company Bira responds to Beales' "Rachel Reeves Closing Down Sale" as iconic store makes final protest

8 May 2025

ACT parent company Bira has responded to the news that the 144-year-old Beales department store is staging a "Rachel Reeves Closing Down Sale" in its final weeks of trading, with giant yellow... Read more…

Employment Rights Bill - ACT and Bira answer your questions

28 Apr 2025

The Labour Government’s new Employment Rights Bill is set to be in force this year and the new regulations will impact high street retailers up and down the country.
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ACT parent company Bira welcomes Chancellor's action on unfair trade practices

25 Apr 2025

ACT parent company Bira welcomes the Chancellor's announcement of plans to create a level playing field for British businesses against unfair international trade practices.
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ACT parent company Bira responds to Prime Minister's 'Bobbies on the Beat' plan

11 Apr 2025

Bira has cautiously welcomed the Prime Minister's announcement this week on plans to put 'thousands of Bobbies back on the Beat' with a new neighbourhood policing guarantee.
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ACT parent company Bira warns of 'Atrocious April' as shop price inflation rises

1 Apr 2025

Bira has voiced serious concerns over the latest figures from the BRC-NIQ Shop Price Index for March 2025.
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ACT parent company Bira says Spring Statement fails to address high street crisis

26 Mar 2025

ACT parent company Bira has said the Chancellor's Spring Statement delivered today has failed to address the "perfect storm" of cost pressures facing independent retailers across the UK,... Read more…

ACT parent company Bira outlines key priorities ahead of Spring Budget

25 Mar 2025

ACT parent company Bira has outlined its key priorities ahead of the Chancellor's Spring Budget statement.
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The Ice Cream of the Crop on Merseyside wins two more awards

Posted on in Business News

A family-run business that "people come from everywhere" to visit has won two awards. John Hughes is the proud owner of West Kirby's Ice Cream Shop which specialises in creating every flavour of ice cream imaginable, from bacon and maple syrup flavours to Cornish tea.

Ice cream

The Ice Cream Shop opened on Grange Road in 2020 during the peak of the coronavirus pandemic. Today, the shop attracts lengthy queues of customers throughout the year, with people travelling from all over the region for a taste of something new.

The store has become so popular it recently picked up two major awards. John has been honoured with Family Business of the Year and Newcomer Family Business with the Business Awards UK. His wife Diane, who works alongside John to manage the shop, has also been nominated for the Women's Business Awards.

John recently told the Liverpool Echo: "We're absolutely thrilled. They just came out of the blue. Everything that's happened has come off the back of the community and everyone's support. In the last year, it's really exploded. People are coming from everywhere to see us. We just can't believe it and we want to thank everyone for everything they've done to support us."

The road to becoming ice cream's answer to Willy Wonka has been a challenging one, but the initial inspiration for the family business came after John and Diane holidayed in Cyprus. It was on holiday that the couple stumbled across "a little old lady who had a 23-scoop freezer."

John said: "We noticed a little run-down shack with shutters and in it was this old lady selling ice cream. She had a huge selection to choose from and she seemed so content running a business out of what was essentially nothing. I turned to Diane, and I said, 'I could do that'. Now, I'm doing what I call "supermarket ice cream" to see which would make good flavours."

The challenge isn't locked to any specific unique flavour or combination; if you want it, John will make it. He added: "Companies have been coming to us and asking us to make this and that. We've made everything from breakfast cereal ice cream to bacon. We're more successful now than before we closed and by four o'clock on the weekend, the cabinet is empty."

John admitted the business takes more time away from his children than he'd like but they can't get enough of what their dad is creating. A special flavour, Auntie Nita's Cornish tea, made from clotted cream and jam, was also created as a tribute to his sister, Anita, who passed away. John said: "The family all love what I'm doing. It's hard sometimes not seeing people as much as I'd like but they know I'm doing what I love, and they all support me so much."

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