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Retailers hope warm weather and bank holidays will boost high street sales

16 May 2025

ACT parent company Bira has said that members are hopeful the warm weather, Easter weekend and upcoming bank holidays will provide a much-needed boost to high street sales.
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Economic growth surges to 0.7%, but "April reality check" looms for high street retailers

15 May 2025

UK economy delivers strongest quarterly performance in a year despite forecasts of business downturn.
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Communities come together for Local Bike Shop Day 2025 celebrations

13 May 2025

Local Bike Shop Day 2025 brought a wave of... Read more…

ACT parent company Bira welcomes Bank of England's latest interest rate cut

8 May 2025

ACT parent company Bira has welcomed the Bank of England's decision to reduce interest rates from 4.5% to 4.25%, calling it a "much-needed boost" for the retail sector, including for cycling... Read more…

ACT parent company Bira responds to Beales' "Rachel Reeves Closing Down Sale" as iconic store makes final protest

8 May 2025

ACT parent company Bira has responded to the news that the 144-year-old Beales department store is staging a "Rachel Reeves Closing Down Sale" in its final weeks of trading, with giant yellow... Read more…

Employment Rights Bill - ACT and Bira answer your questions

28 Apr 2025

The Labour Government’s new Employment Rights Bill is set to be in force this year and the new regulations will impact high street retailers up and down the country.
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ACT parent company Bira welcomes Chancellor's action on unfair trade practices

25 Apr 2025

ACT parent company Bira welcomes the Chancellor's announcement of plans to create a level playing field for British businesses against unfair international trade practices.
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ACT parent company Bira responds to Prime Minister's 'Bobbies on the Beat' plan

11 Apr 2025

Bira has cautiously welcomed the Prime Minister's announcement this week on plans to put 'thousands of Bobbies back on the Beat' with a new neighbourhood policing guarantee.
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ACT parent company Bira warns of 'Atrocious April' as shop price inflation rises

1 Apr 2025

Bira has voiced serious concerns over the latest figures from the BRC-NIQ Shop Price Index for March 2025.
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ACT parent company Bira says Spring Statement fails to address high street crisis

26 Mar 2025

ACT parent company Bira has said the Chancellor's Spring Statement delivered today has failed to address the "perfect storm" of cost pressures facing independent retailers across the UK,... Read more…

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Practical steps to prevent credit card and payment fraud as an independent cycling retailer

Posted on in Business News, Cycles News

With high-tech payment terminals now ubiquitous on the high street retailers are better equipped than ever to take payments securely.  Credit card fraudsters have had to adapt and are now adopting increasingly sophisticated methods when targeting the high street.

Credit Card

A number of ACT and Bira retailers have recently reported a spate of card-present fraud (fraud done in-person at retail outlets) in their own and neighbouring stores, with the issue causing concern for independent retail businesses across the UK. It’s more important than ever to protect your business, so here are a few practical steps to help you minimise the risks.

  1. Ensure staff training is up to date

Make sure your team is trained to recognise suspicious behaviour.

With training they should be able to:

  • Check that the cardholder's name matches their ID if identification is requested.
  • Be alert for customers who seem nervous or rushed during transactions.
  • Watch for unusual buying patterns, such as multiple high-value purchases in quick succession.
  • Ensure physical devices are always kept out the reach of customers.

TIP: If you’re unsure where to start with training, bespoke training courses are a great initial step to take. Bira Training offers course content developed by retailers for retailers and as an ACT/Bira member you only need to get in touch to get started!

  1. Verify the card's authenticity

When processing payments, it is a good idea to take the following precautions:

  • Inspect the card for signs of tampering or damage, such as peeling or mismatched numbers.
  • Ensure the card's hologram or embossed details are present and clear.
  • Verify the signature on the back of the card against the one on the receipt.
  1. Use Secure Payment Technology

Investing in up-to-date, secure point-of-sale systems, such as takepayments from Global Payments, is essential for retailers. You can protect your business by looking for a provider that supports:

  • Chip-and-PIN and contactless payments, which are harder to duplicate.
  • Fraud detection tools that flag unusual transactions.
  • PCI DSS compliance to protect sensitive cardholder information.
  1. Ask for alternative payment method

If unsure about a transaction, shops are entitled to ask customers for and alternative method of payment. If you are unsure about a contactless payment, you can:

  • Ask the customer to use chip-and-pin which is more secure than contactless payments
  • Suggest that the customer pays via Bacs transfer for higher value items such as e-bikes

TIP: Retailers have the authority to use their discretion and insist a customer uses an alternative payment method. This is line with the Consumer Rights (Payment Surcharges) Regulations 2012.

  1. Report suspicious activity quickly

If there is reason to suspect credit card fraud, the simplest way to avoid it is refusing the payment. If you suspect fraud and the above steps have been taken:

  • Do not complete the transaction. Politely decline and advise the customer to contact their bank.
  • Record details of the incident and inform your payment processor or acquirer.

By staying vigilant and proactive, you can reduce your risk of falling victim to credit card fraud while maintaining trust with your customers.

Get more information about how to protect your business from fraud with the Government's Stop! Think Fraud campaign.

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