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Independent retailers face Fresh challenges as UK inflation climbs to 3.8%

20 Aug 2025

ACT parent company Bira has expressed serious concern following today's announcement that UK inflation rose to 3.8% in July, higher than the expected 3.7% and marking the tenth consecutive month... Read more…

Bike industry continues to face challenges as profits and forecasts falter at Giant, Canyon and Shim

14 Aug 2025

The global bike industry remains under pressure as Shimano, Giant and Canyon all report weaker profits and subdued outlooks for 2025.
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ACT to join industry leaders at brand new cycling trade event this September

13 Aug 2025

The ACT is set to be in attendance at the inaugural Cycling Industry News Live (CIN Live) trade show, which is set to bring together industry-wide education, market insight and product showcases... Read more…

Independent retail crisis deepens as nearly half see sales plummet compared to last year

12 Aug 2025

Britain's high street crisis has deepened dramatically with nearly half of independent retailers, including many in the independent cycling retail sector, reporting sales have crashed compared... Read more…

Independent retailers slam £5.9bn "de minimis" import loophole as Government delays action

11 Aug 2025

ACT parent company Bira has condemned the Government's inaction over the "de minimis" import loophole following a Sky News investigation revealing £5.9 billion worth of cheap imports... Read more…

Criminals undermining legitimate retailers as trading standards collapse

7 Aug 2025

Bira has warned that criminals are undermining legitimate retailers as trading standards services collapse, following a new Which? investigation.
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ACT welcomes Government's new product safety laws

23 Jul 2025

A leading cycle traders association has backed the government's move to protect consumers from dangerous products sold through online marketplaces, following Royal Assent of the Product... Read more…

Small Business Strategy Inquiry 2025 - ACT and Bira call for members to share their voice

20 Jun 2025

The House of Commons Business and Trade Committee has asked the ACT, and its parent company Bira, to help them reach out to small business retailers across the country, for their quick input on... Read more…

Beyond the discount: Restoring integrity to the cycle supply chain

18 Jun 2025

The Association of Cycle Traders believes the time has come for greater accountability throughout our supply chain, writes ACT Director Jonathan Harrison in an article published for BikeBiz.
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Bira welcomes Wales' business rates proposals but calls for key improvements

11 Jun 2025

Bira has welcomed the Welsh Government's consultation on business rate reforms for retail shops, whilst calling for significant improvements to ensure the proposals truly support high street... Read more…

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Practical steps to prevent credit card and payment fraud as an independent cycling retailer

Posted on in Business News, Cycles News

With high-tech payment terminals now ubiquitous on the high street retailers are better equipped than ever to take payments securely.  Credit card fraudsters have had to adapt and are now adopting increasingly sophisticated methods when targeting the high street.

Credit Card

A number of ACT and Bira retailers have recently reported a spate of card-present fraud (fraud done in-person at retail outlets) in their own and neighbouring stores, with the issue causing concern for independent retail businesses across the UK. It’s more important than ever to protect your business, so here are a few practical steps to help you minimise the risks.

  1. Ensure staff training is up to date

Make sure your team is trained to recognise suspicious behaviour.

With training they should be able to:

  • Check that the cardholder's name matches their ID if identification is requested.
  • Be alert for customers who seem nervous or rushed during transactions.
  • Watch for unusual buying patterns, such as multiple high-value purchases in quick succession.
  • Ensure physical devices are always kept out the reach of customers.

TIP: If you’re unsure where to start with training, bespoke training courses are a great initial step to take. Bira Training offers course content developed by retailers for retailers and as an ACT/Bira member you only need to get in touch to get started!

  1. Verify the card's authenticity

When processing payments, it is a good idea to take the following precautions:

  • Inspect the card for signs of tampering or damage, such as peeling or mismatched numbers.
  • Ensure the card's hologram or embossed details are present and clear.
  • Verify the signature on the back of the card against the one on the receipt.
  1. Use Secure Payment Technology

Investing in up-to-date, secure point-of-sale systems, such as takepayments from Global Payments, is essential for retailers. You can protect your business by looking for a provider that supports:

  • Chip-and-PIN and contactless payments, which are harder to duplicate.
  • Fraud detection tools that flag unusual transactions.
  • PCI DSS compliance to protect sensitive cardholder information.
  1. Ask for alternative payment method

If unsure about a transaction, shops are entitled to ask customers for and alternative method of payment. If you are unsure about a contactless payment, you can:

  • Ask the customer to use chip-and-pin which is more secure than contactless payments
  • Suggest that the customer pays via Bacs transfer for higher value items such as e-bikes

TIP: Retailers have the authority to use their discretion and insist a customer uses an alternative payment method. This is line with the Consumer Rights (Payment Surcharges) Regulations 2012.

  1. Report suspicious activity quickly

If there is reason to suspect credit card fraud, the simplest way to avoid it is refusing the payment. If you suspect fraud and the above steps have been taken:

  • Do not complete the transaction. Politely decline and advise the customer to contact their bank.
  • Record details of the incident and inform your payment processor or acquirer.

By staying vigilant and proactive, you can reduce your risk of falling victim to credit card fraud while maintaining trust with your customers.

Get more information about how to protect your business from fraud with the Government's Stop! Think Fraud campaign.

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