ACT parent company Bira welcomes Bank of England's latest interest rate cut
Posted on in Business News, Cycles News
ACT parent company Bira has welcomed the Bank of England's decision to reduce interest rates from 4.5% to 4.25%, calling it a "much-needed boost" for the retail sector, including for cycling retailers, during challenging economic times.
Bira believes the reduction will help alleviate some of the financial pressure on retailers who have been grappling with significant cost increases since April.

Andrew Goodacre, CEO of Bira, said: "This latest interest rate cut is the third reduction we've seen in recent months, following cuts in late 2024 and February 2025. For our members, this translates to lower borrowing costs and potentially improved consumer confidence – both essential ingredients for retail recovery.
"Independent retailers know that confident consumers spend more money. With sales needing to increase to keep pace with the significant cost increases faced by the retail sector since April, this decision couldn't have come at a better time.
"This interest rate cut represents a positive step, but we continue to advocate for comprehensive reform of business rates and additional measures to combat retail crime – issues that remain significant concerns for our members."
The announcement comes at a critical time for independent retailers who have faced considerable challenges, including rising operational costs, energy price increases, and the continued impact of inflation on consumer spending. These pressures have been especially felt by sectors such as independent cycle shops, where margins are tight and customer footfall can be highly seasonal.
Bira also highlighted that the interest rate cut, combined with two major trade deals secured by the government, should create a more favourable economic environment for small businesses. The association has consistently campaigned for measures to support high street retailers, who play a vital role in local economies throughout Britain.
Whilst welcoming the rate reduction, Bira emphasised that more work remains to be done to fully revitalise Britain's high streets and ensure the long-term sustainability of independent retail.
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