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Huge increase in e-bike sales expected

12 Jun 2019

The e-bike market is forecasted to grow further across the UK competing with the car for short distances.
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How retailers are responding to online growth

12 Jun 2019

The growth of the online market space within retail is having a wider effect on the high street.
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Effective email marketing campaigns

12 Jun 2019

Newsletters are an incredibly popular means to engaging with consumers but on any given day our inboxes are flooded with a plethora of automated email newsletters, so how do you stand out?
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Report on violence in your store

12 Jun 2019

The Association of Convenience Stores (ACS) and the Home Office have been campaigning to raise awareness of violence and abuse towards retailers to encourage action and change.
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Love to Ride & The ACT

5 Jun 2019

Getting more people on bikes and using their local bike shops is a shared goal of Love to Ride and the ACT so we are doing it together.
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A guide to building a landing page

30 May 2019

15 key things to check when building a landing page Read more…

The UK high street retail sector

29 May 2019

A new survey focusing on small retail businesses has revealed a few surprising findings.
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Local Bike Shop Day 2020 save the date

22 May 2019

We are excited to announce that following the success of this year's event we are already busy preparing for next year's big day.
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Local Bike Shop Day 2019 busiest day ever!

16 May 2019

Local Bike Shop Day is the one day a year when independent bike shops across the UK can come together to celebrate their distinctive culture. It's the day for local bike shops to showcase their... Read more…

Ultimate guide to advertising on Facebook

15 May 2019

Are you interested in learning how to run Facebook ads? This is a step-by-step guide of best practices to advertising.
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How retailers are responding to online growth

Posted on in Business News, Cycles News

street shopsAmazon is set to take 19.8% of the UK online retail market within the next five years.

The growth of the online market space within retail is having a wider effect on the high street. According to a report from the ONS, there is a decline in retail businesses and jobs that is balanced by a rise in residential housing and in restaurants.

This should not necessarily be seen as a negative effect as it is making the high streets more rounded, this rebalancing of the high street could give more people reasons to come to the high streets, not only to buy, but also to eat and to live.

For independent retailers, moving into the online market space is not always the answer especially if you are putting the customer at the centre of your business model. Independent retailers and larger corporate retailers are not the same, the customers are different, the products and services are different and the culture is different.

By understanding what a customer wants and needs, a business can then develop and rebuild the business model to the customer.

Loyalty programmes and schemes are becoming more and more popular among retailers, however, these loyalty schemes are not targeted at independent retailers. booost is the only scheme that is created solely for independent retailers. But, it is more than just a loyalty scheme, it is a three-in-one app that offers loyalty, gifting and promotions.

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