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London goes traffic-free this Sunday

18 Sep 2019

London continues to test the waters with traffic-free street by taking part in World Car Free Day
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Brand loyalty is dependent on strong online offerings

18 Sep 2019

According to a recent UK Customer Brand Loyalty Survey, brand loyalty is heavily dependent on strong online offerings
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Female employment hit hard as online shopping grows

16 Sep 2019

An ongoing increase of high street shop closures across the UK means that female employment contuniues to decline.
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Less than 1 week left to enter Best Small Shops competition!

4 Sep 2019

It's not too late to enter the Best Small Shops Competition!
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IRC confirms Westminster for Best Small Shops competition reception

29 Aug 2019

The IRC have confirmed the Best Small Shops competition reception will be held in the House of Commons on the 5th of November!
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Outdoor Shops encouraged to enter the Best Small Shops competition!

14 Aug 2019

Represent the outdoor sector and celebrate local outdoor shops around the UK
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Is your creative shop the Best Small Shop of 2019?

14 Aug 2019

The IRC recommend small shops within creative industries to enter the competition and represent the industry with pride!
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The ACT shortlisted in the BikeBiz Awards 2019!

12 Aug 2019

The ACT has been shortlisted as a finalists for the Cycle Advocacy Award!
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Big ideas for Small Business Saturday

9 Aug 2019

Small businesses are encouraged to think big for Small Business Saturday!
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How was Cycle to Work Day for you?

8 Aug 2019

Cycle to Work Day is back for it's seventh year

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How retailers are responding to online growth

Posted on in Business News, Cycles News

street shopsAmazon is set to take 19.8% of the UK online retail market within the next five years.

The growth of the online market space within retail is having a wider effect on the high street. According to a report from the ONS, there is a decline in retail businesses and jobs that is balanced by a rise in residential housing and in restaurants.

This should not necessarily be seen as a negative effect as it is making the high streets more rounded, this rebalancing of the high street could give more people reasons to come to the high streets, not only to buy, but also to eat and to live.

For independent retailers, moving into the online market space is not always the answer especially if you are putting the customer at the centre of your business model. Independent retailers and larger corporate retailers are not the same, the customers are different, the products and services are different and the culture is different.

By understanding what a customer wants and needs, a business can then develop and rebuild the business model to the customer.

Loyalty programmes and schemes are becoming more and more popular among retailers, however, these loyalty schemes are not targeted at independent retailers. booost is the only scheme that is created solely for independent retailers. But, it is more than just a loyalty scheme, it is a three-in-one app that offers loyalty, gifting and promotions.

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