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Small Business Strategy Inquiry 2025 - ACT and Bira call for members to share their voice

20 Jun 2025

The House of Commons Business and Trade Committee has asked the ACT, and its parent company Bira, to help them reach out to small business retailers across the country, for their quick input on... Read more…

Beyond the discount: Restoring integrity to the cycle supply chain

18 Jun 2025

The Association of Cycle Traders believes the time has come for greater accountability throughout our supply chain, writes ACT Director Jonathan Harrison in an article published for BikeBiz.
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Bira welcomes Wales' business rates proposals but calls for key improvements

11 Jun 2025

Bira has welcomed the Welsh Government's consultation on business rate reforms for retail shops, whilst calling for significant improvements to ensure the proposals truly support high street... Read more…

New awards launch to champion Britain's independent high street heroes

9 Jun 2025

Retailers on Britain's high streets are being encouraged to put themselves forward for the first-ever Love Your High Street Awards, designed to celebrate the small businesses that bring... Read more…

"Tectonic shift" in employment law threatens independent retailer viability, warns Bira podcast

6 Jun 2025

Independent retailers are facing a "generational" transformation of employment law that could fundamentally change how small businesses operate, according to the final episode of Bira's first... Read more…

Retailers hope warm weather and bank holidays will boost high street sales

16 May 2025

ACT parent company Bira has said that members are hopeful the warm weather, Easter weekend and upcoming bank holidays will provide a much-needed boost to high street sales.
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Economic growth surges to 0.7%, but "April reality check" looms for high street retailers

15 May 2025

UK economy delivers strongest quarterly performance in a year despite forecasts of business downturn.
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Communities come together for Local Bike Shop Day 2025 celebrations

13 May 2025

Local Bike Shop Day 2025 brought a wave of... Read more…

ACT parent company Bira welcomes Bank of England's latest interest rate cut

8 May 2025

ACT parent company Bira has welcomed the Bank of England's decision to reduce interest rates from 4.5% to 4.25%, calling it a "much-needed boost" for the retail sector, including for cycling... Read more…

ACT parent company Bira responds to Beales' "Rachel Reeves Closing Down Sale" as iconic store makes final protest

8 May 2025

ACT parent company Bira has responded to the news that the 144-year-old Beales department store is staging a "Rachel Reeves Closing Down Sale" in its final weeks of trading, with giant yellow... Read more…

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Ride to Work Week 2020: Bikes, bikes, bikes!

Posted on in Cycles News

Whatever your motivation - whether it's the climate emergency, losing weight, getting fitter or saving money - riding to work will help you achieve your goal and enjoy lots of other benefits. It doesn't matter if you've never ridden to work, if you've just got out of the habit over winter or if you ride every day come rain or shine, you're invited to take part in Ride to Work Week.

All you need to do is ride all or part of the way to work on one (or more!) days from 23-29 March. We're giving away a bike a day and we'll be drawing the winner from everyone who logs a ride to work on each day. To give yourself the best chance of winning some of the £6,000's worth of prizes up for grabs, plan to ride to work on as many days as you can.

As well as bikes, more bikes and a Ribble e-bike worth £1,800, we'll be giving away some great gear too. We've got two Beryl Laserlights we'll be giving away to early-bird registrants (just visit the site to register for the event before Monday 16 March) and three more we'll be giving away in social media promos (make sure you follow us so you don't miss out). We'll also be making a wave with some of Loffi's great gloves, designed to foster positive communication between road users.

To give yourself and your colleagues the best chance of winning, make sure you sign yourself and your workplace up for Ride to Work Week 2020! It only takes a minute at lovetoride.net

How Local Bike Shops can support Ride to Work Week

We love local bike shops. New riders need trusted local experts in order to become regular utility cyclists. That's why we try to link people up with their local shops and why we put lots of prize money into independent bike shops' tills. We're giving away £3,000 of local bike shop vouchers during Ride to Work Week (5x £600). To increase the likelihood of this money ending up at their business, please send the below out to all your local bike shop contacts:

We are working with Love to Ride to get more people on bikes. Local bike shops like yours are vital to help new riders access the equipment and expertise they need to ride regularly for transportation. During their first event of the year, Ride to Work Week, Love to Ride are giving away £3,000's worth of local bike shop vouchers. To increase the chances of this ending up in your till, please:

  • Sign up on the site and register your shop if you haven't already: lovetoride.net.
  • Let your customers know about Love to Ride: there are resources on the website to help you do this
  • Follow Love to Ride on social media (Twitter: @LovetoRide_, Facebook: lovetoride.net, Instagram: @lovetorideglobal) and use your channels to post about Ride to Work Week (if you tag them they will repost to amplify your audience)
  • Watch this video to see how Saddles & Paddles, a local bike shop in Exeter, have benefitted from working with Love to Ride since 2016

 

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