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Kickstart Scheme deadline extension

14 Oct 2021

Originally due to end on 31 December 2021, it has since been announced (4th October 2021) that the scheme has been extended until March 2022.
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September breaks records for number of practical Cytech technicians certified within one month

13 Oct 2021

Cytech continues to be in record-breaking demand as it now sees the highest ever number of technicians certified within one month in September 2021 - with over 115 in the UK alone!
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Contactless Payments Increase to 100 on Friday 15th October 2021

13 Oct 2021

According to UK Finance, 'The new £100 limit is designed to balance security, convenience and consumer demand."
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Your business journey to net zero: Register for the London or Scotland event now

11 Oct 2021

Your Business Journey to Net Zero, is a series of locally focused virtual events, designed to help small businesses who want to play theirpart in climate change, but don't know where is best... Read more…

Write to your MP ahead of Chancellor's Autumn Statement

7 Oct 2021

Independentretailers are urged to write to their MPs ahead of the Chancellor's Autumn Statement, which is expected to include a review of business rates.
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Free workshops: Build Back Better by designing circularity into your businesses

6 Oct 2021

Come along to this practical online workshop and you'll take a fresh look at the resources flowing through your business and identify opportunities to increase your profits.
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Making Tax Digital for Income Tax Self Assessment Delayed to 2024

6 Oct 2021

The government will be introducing compulsory Making Tax Digital (MTD) for Income Tax Self-Assessment (ITSA) a year later than planned
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Beware of an increase in fraud; here's what to look out for...

30 Sep 2021

Members across the Independent Retailers Confederation (IRC) have reported an increase in scam emails and fraud attempts experienced by retailers.
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Contactless limit to increase to 100 from 15 October

29 Sep 2021

UK Finance have announced that the national roll-out of the new £100 spending limit for contactless card payments will begin from 15 October 2021.
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Reunite and rediscover food & drink this October at the Fine Food Show North

29 Sep 2021

IRC member the Guild of Fine Food are hosting the Fine Food Show North, a showcase of small & medium-sized food and drink producers from across the UK
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Maybe* looks at the best social media posts for September from across the UK

Posted on in Business News, Brands & Products News, Cycles News, Creative News

There's so much to be learned from the success (or lessons) of others, particularly when it come to the ever-moving landscape of social media. So, every week Maybe* dig through all the data to find the best social media posts. Maybe* find this by either using their super clever tech to analyse post engagements based upon likes, comments and shares or every now and again, they just shout out brands that they've come across who are doing things a little differently.

Take a look at the best social media posts Maybe* have rounded up through September and see what you can learn and implement for you own business. Use the takeaway to shape your strategy and watch your engagement grow, your sentiment soar and so much more.

 

Looking ahead

Whisper it, don't shout it but Christmas is coming. And after last year it seems that Marks and Spencer's customers are well in the mood to start the seasonal countdown. With the kids back at school and Autumn on its way, the retailer has hit social media with three Christmas posts over the last week covering everything from advent calendars to these snowglobe flavoured gin liqueurs which earned over 30,000 engagements.

While historically some consumers may bemoan the retail assault on Christmas a wee bit earlier than they like, this year it seems that consumers just want to look forwards. So help them do that. Help them get excited about the prospect of celebrating early.

How can you replicate this technique?

Whether it's promoting Christmas party bookings, party wear or getting your mince pies in the oven now, there's an appetite for a festive feast this year, that you have the opportunity to take a leading role in.

 

Welcome home

This week's best social media post comes from ADIDAS who went all Mancunian on us to celebrate the homecoming of Cristiano Ronaldo to Manchester United.

One of the biggest talking points of the week was maximised by ADIDAS with a sketch of the squad welcoming back the Portuguese favourite.

 

How can you replicate this technique?

News cycle events like this present many an opportunity for sports brands or businesses local to Manchester to jump on discussion points to grow their own engagement in a relevant and creative way. What national news stories and events are relevant to your customers at a local level? Seek them out and use them.


There are more best social media posts to come throughout the month, so watch this space for great examples of social media mastery with great tips and takeaways to improve your social media results. In the meantime why not use Maybe* to check out the best social media posts near you?

 

Improve your social media with Maybe*

ACT Gold members can benefit from 20% discount and Silver members benefit from 10% discount. Maybe* also hold monthly social media masterclasses on the first Wednesday of every month at 8pm.

Sign up for the master class

Find out more about how Maybe* can benefit your business here.

 

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